Case on Daimler Chrysler Seeking a New Image

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Analysis of the D-Unit's Concert Pricing

The D-Unit, an internationally renowned Punjabi musical group had a remarkable concert caree Read more

VoltTech Engineering Customer Segmentation

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Note on Pricing - Markups, Elasticity and Demand

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Upselling by Targeting Retail Bank Customer

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Pricing Dilemma of FinNest Financial Services

As FinNest has grown its customer base steadily over the past two years, a pricing dilemma has em Read more

Pink Tax - Gender Based Price Discrimination

With the increasing average education level in tier I and II cities of India, there is a noticeab Read more

Aravind eye care's Aurolab pricing of Toric intraocular lens

Mr. Sivanand, the head of domestic marketing for Aurolab, briefed the management team on the tren Read more

QuickBite: Analyzing the Impact of Advertising on Sales

QuickBite Foods Ltd is a leading FMCG company dedicated to providing high-quality consumer goods Read more

Unravelling the Efficacy of Drug D

Diabetes mellitus, a chronic metabolic disorder characterized by elevated blood sugar levels, has Read more

Analyzing factors affecting health insurance

Health insurance is a pre-payment and risk-pooling mechanism designed Read more

Reviving Emerald Heights

Understanding the gravity of the situation and the need for an objective eye, the board at Emeral Read more

BigMart Supermarket Expansion

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Credit Risk Assessment by Allied Finance

NBFC and lending organizations need to keep a low default rate. This case is about a mid-size NBF Read more

Ad Campaign Analysis

As the Chief Marketing Officer of a leading e-commerce giant, you Read more

From the Cricket Pitch to Virtual Reality - A Coach's Pricing Dilemma

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LuzCoconut Inc.: An Odyssey in the Coconut Industry 

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GlamorWorld Cosmetics: Segmenting Brazilian Consumers

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Navigating Innovation and Market Dynamics: Analyzing CleanBot Pro's Launch Strategy Case A

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From Theory to Reality at TechSynergy Solutions: Integration with Bass Model for Sales Prediction - Case B

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